What is the artwork approval process?

The artwork approval process involves reviewing, providing feedback, and approving packaging designs before they go to production. This process ensures that the artwork is accurate, aligns with brand guidelines, and meets legal and regulatory requirements. With Cway®’s artwork approval software, this process is streamlined through automated workflows, real-time collaboration, and version control, making approvals faster and more efficient.

What makes the creative workflow software different?

Cway® offers a flexible, scalable solution that adapts to the unique needs of your business. Whether you’re managing a small product line or a global portfolio, Cway® provides automation, version control, and collaboration tools to improve the efficiency and accuracy of your creative workflow.

How does Cway® streamline your artwork approval process?

Cway® improves efficiency by centralizing artwork management, automating approval workflows, and enabling real-time collaboration. Its tools reduce manual tasks, simplify approvals, ensure version control, and allow teams to access files from anywhere. This leads to faster project completion, fewer errors, and better communication across teams.

Can Cway help with packaging compliance for multiple SKUs?

Yes. Cway is designed to scale with your assortment, keeping packaging artwork consistent and compliant across thousands of SKUs.

Artwork Approvals & Proofing

Review, refine, and approve packaging artwork faster with Cway’s artwork approvals & proofing platform. Eliminate miscommunication, reduce rework, and launch with confidence—every time.

Cway brings all stakeholders into one secure workspace for accurate feedback, version control, and fully traceable approvals.

Error-free packaging starts with clear approvals

Book a Demo

Artwork approval software interface showing lime mayo packaging review with comments and image markup tools

Artwork approval software that helps create flawless results.

Approve packaging artwork faster with Cway’s online proofing software. Centralize feedback, compare versions, and ensure every artwork is accurate, compliant, and ready for market—without email chaos or rework.

Reduce your approvals from weeks to days.

Trusted by product and packaging teams

“When you’ve made a change to a tortilla artwork — something that used to take at least 10 minutes to review, plus a headache — it now takes ten seconds, because you can clearly see the change and that only the change has been made. No downloading or coordination needed either. We save hours during a single project.”

Susanna Gustafsson
Portfolio assistant, Paulig Group

SAVE TIME WITH AUTOMATION

Automate and simplify approval cycles

Cway streamlines artwork approval workflows so reviews move forward without delays.

Structured approval steps
Clear status visibility for all stakeholders
Faster turnaround from review to sign-off

Less admin. More momentum.

Artwork approval software automation showing task assignment, drag-and-drop reviewer setup, and automatic email notifications for artwork review workflows

Artwork approval software automating review cycles with task roles, status indicators, and email reminders to streamline approvals

ELIMINATE MANUAL WORK

Maintain artwork approval control with audit trails

Every annotation, version change, and approval is automatically logged.

Full traceability for internal and external audits
Supports regulated industries and compliance requirements
Always know who approved what—and when

Built for accountability from first review to final release.

FEEDBACK MADE SIMPLE

Precise artwork annotations

Reviewers add comments directly on the artwork itself—pinpointing exactly what needs to change.

Comment on specific areas, text, or elements
Eliminate misunderstandings and vague feedback
Keep all discussions connected to the right version

Everyone sees the same thing, at the same time.

Artwork approval software enabling precise feedback with direct annotations, comments, and markups on packaging design

SPOT EVERY CHANGE

Reduce approval errors with version comparison

Compare previous and new versions to ensure every requested update has been made—correctly.

Instantly highlight changes between versions
Verify corrections before approval
Reduce costly errors and last-minute rework

Confidence comes from knowing exactly what changed.

Rapid approvals

Cut approval cycles from weeks to days. Real-time collaboration, instant feedback and structured workflows eliminate delays.

Version control

No more confusion over the latest version. All versions are tracked, and previous versions are available for comparison.

Approval workflows

Set up approval stages for different teams or individuals, and track the progress as each person reviews and signs off.

Auto notifications

Never miss a deadline. You get auto reminders and updates when action is required.

Tech for speed

Experience next-level technology delivering one of the market’s quickest preview renderings, and visual clarity.

Any file format

Whether it's a PDF, PNG, or other formats, upload and review files in the format that works best for your team.

Faster approvals, fewer mistakes, total control

Don’t let slow approvals delay your production. With the Cway® Viewer, you can reduce approval cycles, improve accuracy, ensure packaging compliance, and bring products to market faster.

Book a strategy call

build escalation paths in your approval workflow

FAQ

What is the artwork approval process?

The artwork approval process involves reviewing, providing feedback, and approving packaging designs before they go to production. This process ensures that the artwork is accurate, aligns with brand guidelines, and meets legal and regulatory requirements.

With Cway^®’s artwork approval software, this process is streamlined through automated workflows, real-time collaboration, and version control, making approvals faster and more efficient.
What makes the creative workflow software different?
How does Cway streamline your artwork approval process?
Can Cway help with packaging compliance for multiple SKUs?

Artwork Approval Workflows: The Complete Guide

Learn how leading packaging teams reduce errors, speed up approvals, and stay compliant.

Read the guide

DISCOVER THE POWER OF AN ALL-IN-ONE SOLUTION

Ready to improve your artwork approval process?

Start your timesave today - get in touch!

Artwork Approvals & Proofing

Artwork approval software that helps create flawless results.