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Brand management

3 min read

How to reduce printing costs using the right software solutions

For brands managing packaging, printing is one of the largest operational costs — and yet it’s often treated as a fixed expense rather than an area...

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5 min read

E-commerce packaging design: prepare Hero images that sell

Creating the perfect e-commerce packaging design and hero images has never been more important. As online shopping continues to dominate retail,...

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2 min read

From design to shelf: optimizing printing for FMCG packaging

Printing may seem like just one step in packaging production, but for food and beverage brands, it’s one of the most critical stages. A misprint, an...

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3 min read

The role of packaging compliance software in brand success

In this article, we’ll explore why packaging compliance software is a must-have for modern brands. Learn how it helps meet packaging standards,...

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3 min read

Reduce errors and costs with packaging workflow automation

Have you ever spent hours hunting for the latest packaging file, only to realize someone has been working on an outdated version? Or maybe you’ve...

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3 min read

The true cost of poor print coverage: what every brand should know

When it comes to packaging design, many brands focus on aesthetics, deadlines, and approvals — but often overlook one critical factor: print...

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4 min read

Color Clash: The Packaging Mistakes You Didn’t Know You Were Making

Let’s face it—your packaging has about 0.6 seconds to make a good impression on a shopper. That’s not enough time to explain your sustainability...

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5 min read

Navigating the EU pet food regulatory landscape

Pet food labelling in the European Union is a tightly regulated process, shaped by the goal of ensuring safety, transparency, and trust for consumers...

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4 min read

Launch like it’s the UEFA final: precision in packaging

It’s the evening of May 31, 2025. The Allianz Arena in Munich is ablaze. Not just with floodlights, but with anticipation. Tens of thousands of fans...

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4 min read

What are GS1 standards and why do they matter for packaging artwork?

When you walk through a supermarket, every product on every shelf has something in common: a barcode. But behind that simple black-and-white pattern...

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