2 min read
William Janeway: April 17, 2026 at 7:30 AM
A packaging spec sheet is one of the most underestimated tools in artwork and packaging workflows. It rarely gets attention — until something goes...
2 min read
William Janeway: April 15, 2026 at 7:00 AM
Packaging is no longer just a functional element — it is one of the most powerful storytelling tools a brand has. In many cases, it’s the first...
2 min read
William Janeway: March 17, 2026 at 4:40 AM
If you’ve ever managed packaging artwork across multiple SKUs, markets, and deadlines, you already know the reality: it’s not the design that slows...
6 min read
Ekaterina Skalatskaia: March 13, 2026 at 10:14 AM
Three thousand packaging artworks a year. That's not an edge case — it's a realistic volume for any mid-to-large FMCG brand managing multiple product...
3 min read
Ekaterina Skalatskaia: February 27, 2026 at 10:30 AM
When Tilda Eriksson begins her morning, there is no easing into the day. Her project dashboard loads with 60–80 active packaging artwork projects,...
2 min read
Ekaterina Skalatskaia: February 23, 2026 at 11:46 PM
One of the most powerful advantages of a workflow-embedded DAM is the ability to move directly from asset management to project execution. Here’s how...
4 min read
Ekaterina Skalatskaia: February 23, 2026 at 11:45 PM
Media Center is now Brand Studio 360. The new name reflects what this space truly represents: a central environment where brand assets connect...
4 min read
William Janeway: January 19, 2026 at 10:15 AM
In the fluorescent calm of a European supermarket, private-label packaging rarely competes for the spotlight. There are no celebrity chefs smiling...
3 min read
William Janeway: December 12, 2025 at 10:15 AM
When most people hear automated branding, they think of marketing automation — emails, ads, and CRM workflows. But today’s biggest branding...
3 min read
William Janeway: December 4, 2025 at 10:39 AM
When packaging teams prepare artwork proofs—whether for food, cosmetics, or medical devices—they rely heavily on markup and annotation tools to...
