8 min read
William Janeway: July 23, 2026 at 10:08 AM
Every packaging revision carries risk. A missed label update can delay a product launch by weeks. An outdated SKU design can end up at the printer—and on store shelves. When your team handles hundreds of packaging changes each quarter, the margin...
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7 min read
William Janeway: July 22, 2026 at 9:30 AM
Most FMCG packaging and marketing operations leaders know the feeling: a new SKU is about to launch, the deadline is two days away, and nobody can...
5 min read
Ekaterina Skalatskaia: July 21, 2026 at 11:15 AM
Packaging artwork approvals should not be a bottleneck. Yet for many teams, the approval process is where timelines slip, errors multiply, and audit...
9 min read
William Janeway: July 20, 2026 at 9:15 AM
If you sell FMCG products in more than one country, you already know that packaging artwork is never "one and done." Each market brings its own...
5 min read
William Janeway: July 20, 2026 at 9:04 AM
Picture a packaging coordinator at a mid-size CPG brand. She manages somewhere between 80 and 200 SKUs across three or four markets. Her team is...
5 min read
Ekaterina Skalatskaia: July 16, 2026 at 11:11 AM
Every packaging team has a version of the same story. A designer finishes revisions on a label, uploads the file, and moves on. Two hours later, a...
6 min read
Ekaterina Skalatskaia: July 15, 2026 at 10:30 AM
There is a familiar pattern in how packaging teams end up evaluating artwork management software. A coordinator spends half their day chasing...
5 min read
Ekaterina Skalatskaia: July 14, 2026 at 9:15 AM
There is a phrase that packaging coordinators hear more than almost any other: "Just one more round." One more round because the sustainability claim...
4 min read
Ekaterina Skalatskaia: July 13, 2026 at 9:00 AM
Every allergen recall starts the same way. Not with a rogue ingredient or a careless supplier — but with two files that should have been the same...
7 min read
Ekaterina Skalatskaia: July 12, 2026 at 12:12 PM
Enterprise FMCG brands have been digitizing packaging operations for years. Unilever, Nestlé, and Danone have dedicated packaging excellence teams,...
