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Packaging strategy (3)

3 min read

Reduce errors and costs with packaging workflow automation

Picture of Ekaterina Skalatskaia Ekaterina Skalatskaia: September 5, 2025 at 8:45 AM

Have you ever spent hours hunting for the latest packaging file, only to realize someone has been working on an outdated version? Or maybe you’ve...

Packaging strategy Brand management Packaging design
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3 min read

The true cost of poor print coverage: what every brand should know

Picture of Ekaterina Skalatskaia Ekaterina Skalatskaia: September 3, 2025 at 8:15 AM

When it comes to packaging design, many brands focus on aesthetics, deadlines, and approvals — but often overlook one critical factor: print...

Packaging strategy Brand management Packaging design
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2 min read

From concept to production success with packaging design collaboration

Picture of Ekaterina Skalatskaia Ekaterina Skalatskaia: August 29, 2025 at 8:30 AM

Launching a new product is exciting—but it’s also a high-stakes operation. Behind every successful product line is a delicate dance between...

Artwork management Packaging strategy
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Prepress collaboration software streamlining packaging design workflow with real-time feedback, version control, and efficient approval processes

5 min read

The role of prepress collaboration software in packaging design

Picture of Ekaterina Skalatskaia Ekaterina Skalatskaia: August 18, 2025 at 9:00 AM

The prepress process plays a critical role in ensuring high-quality packaging production. But with multiple stakeholders involved — including...

Packaging strategy Packaging design
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3 min read

Artwork workflow management: step-by-step implementation guide

Picture of Ekaterina Skalatskaia Ekaterina Skalatskaia: August 17, 2025 at 12:00 PM

Starting your role as a packaging manager can feel overwhelming. You’re juggling multiple SKUs, approvals, and deadlines, all while trying to keep...

Artwork management Packaging strategy
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3 min read

Top 5 ways to elevate consumer communication through packaging

Picture of Fredrik Hultin Fredrik Hultin: June 3, 2025 at 7:45 AM

Many brands struggle to communicate with consumers through packaging, missing a key opportunity to influence buying decisions. Packaging isn’t just...

Packaging strategy Packaging design
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4 min read

Launch like it’s the UEFA final: precision in packaging

Picture of Ekaterina Skalatskaia Ekaterina Skalatskaia: May 31, 2025 at 8:00 AM

It’s the evening of May 31, 2025. The Allianz Arena in Munich is ablaze. Not just with floodlights, but with anticipation. Tens of thousands of fans...

Packaging strategy Brand management
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4 min read

Why Cway® is the turbo engine behind faster product launches

Picture of Ekaterina Skalatskaia Ekaterina Skalatskaia: May 25, 2025 at 11:00 AM

Every May, engines roar to life in Indianapolis. Over 300,000 fans pack the legendary Indianapolis Motor Speedway, eyes locked on a blur of color and...

Packaging strategy Brand management
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4 min read

ManageArtworks alternative: why teams switch to Cway

Picture of Ekaterina Skalatskaia Ekaterina Skalatskaia: May 25, 2025 at 7:45 AM

Looking for the top ManageArtworks alternatives in 2026? In this article, we’ll explore why brands are switching from ManageArtworks, compare its...

Packaging strategy Brand management
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4 min read

Why pet food packaging is a brand risk you can’t afford to ignore

Picture of Ekaterina Skalatskaia Ekaterina Skalatskaia: May 13, 2025 at 7:15 AM

As pet parents, we spend time choosing the right food — the one that promises shiny coats, strong joints, or grain-free digestion. But there’s...

Packaging strategy Brand management Packaging design
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