William Janeway

William focuses on the intersection of packaging operations and digital solutions. He shares practical insights from Cway’s work with global brands, helping companies improve artwork collaboration and product data accuracy.

Common Challenges in Managing Packaging and Artwork at Scale

3 min read

Understanding the complexity of packaging and artwork processes

Managing product, packaging, and artwork processes has become increasingly complex as organisations scale across markets, channels, and regulatory environments. What was once a linear workflow is now a multi-layered system involving numerous...

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3 min read

How to manage 10+ versions of packaging without losing your mind

Managing multiple packaging versions sounds simple—until it isn’t. One product becomes five SKUs, then ten regional variants, seasonal editions,...

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4 min read

Color hierarchy in packaging: dominant vs recessive colors

In retail, packaging has only a few seconds to do its job. Before a customer reads a single word, they react to color. What determines whether a...

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1 min read

Common issues faced in dieline development for packaging

Designing dielines—flat templates that guide the cutting and folding of packaging—requires a careful balance of technical precision, material...

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7 min read

Artwork approval software: key features in 2026

There's a specific kind of dread that anyone in packaging or creative operations will recognize: the moment you realize that the label that went to...

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How to build a packaging spec sheet that actually works

2 min read

How to build a packaging spec sheet that actually works

A packaging spec sheet is one of the most underestimated tools in artwork and packaging workflows. It rarely gets attention — until something goes...

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How brand storytelling stays consistent across markets

2 min read

How brand storytelling stays consistent across markets

Packaging is no longer just a functional element — it is one of the most powerful storytelling tools a brand has. In many cases, it’s the first...

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How to Handle Multiple Packaging Variants Efficiently

2 min read

How to handle multiple packaging variants efficiently

Managing multiple packaging versions is one of the most complex challenges for modern product teams. As product lines expand, regulations evolve, and...

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3 min read

The future of packaging: lessons from global brands

The packaging industry has a problem — and it’s not what most companies think. Sustainability initiatives are stalling. Costs are rising. And the gap...

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3 min read

Best Tools to Manage Digital Artwork Approval Workflows in 2026

Artwork approvals are where packaging projects either move fast — or completely stall.

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